- Customer: IEC Services
- Vinyl Coverage: Partial Wrap
- Vehicle: F-250 ext Utility
- Designed, Produced & Installed By: Pro Wraps Vehicle Wraps
Who is IEC Services?
IEC Services is the commercial mechanical partner businesses rely on to keep operations running smoothly. Founded in the mid-1990s, the company began as an electrical contractor specializing in new and remodeled service stations, convenience stores, and car washes. As the industry evolved, IEC expanded its capabilities far beyond electrical work. Today, they provide full-service design, installation, repair, maintenance, and ongoing support for a wide range of systems — including electrical, lighting, fueling (EV and hydrogen included), HVAC/refrigeration, food and beverage equipment, and point-of-sale or networking systems.
What makes IEC Services stand out is their commitment to professionalism, safety, and customer-focused service. Their technicians aren’t just skilled — they’re certified, safety-trained (OSHA, First Aid/CPR), factory-approved, and equipped to handle technical challenges with care and precision. IEC also operates a massive 50,000-square-foot warehouse stocked with essential parts, allowing them to respond quickly and reduce downtime for clients.
IEC serves a wide territory across Northern California, the Central Valley, and the Reno/Tahoe region, supporting restaurants, convenience stores, fueling stations, industrial facilities, retail environments, and any business that relies on dependable technical infrastructure to stay operational.
Turn Your Fleet into a Branding Powerhouse: How IEC Services Did It with Pro Wraps
Why Commercial Fleet Branding Matters for Service Businesses
In today’s competitive landscape, visibility is everything — especially for commercial service businesses. For contractors, electrical & mechanical service providers, fuel-station maintenance teams, or any company with vans/trucks on the road, a vehicle wrap isn’t just aesthetic: it’s a 24/7 mobile advertisement.
- A branded fleet helps build instant trust and professionalism.
- It ensures brand consistency across all vehicles — whether truck, van, or utility vehicle.
- Fleet wraps provide long-term value: unlike radio or digital ads, wraps are a one-time investment that continues working as long as the vehicle is on the road.
If your business relies on field service, deliveries, maintenance or installation — having a clean, professional, branded fleet can make a major difference in customer perception and lead generation.
The Project: Partial Wrap on F-250 Utility Trucks
IEC added a pair of Ford F-250 extended utility trucks to their fleet, and asked Pro Wraps to give them branding that matches their professional image. Instead of simply adding decals, they opted for a custom partial wrap — with sharp lines, bold color placement, and a balanced layout.
The result? Utility trucks that still look rugged and ready for work — but also project a polished, consistent brand identity. Instead of blending in, these trucks now stand out as mobile advertisements for IEC’s services every time they hit the road.
Benefits of Fleet Wraps: Why Businesses Like IEC Invest in Them
📈 Improved Brand Visibility & Recognition
- A single fleet vehicle can generate thousands of impressions per day — whether parked on a job site or driving through town.
- Over time, repeated exposure helps embed brand awareness in local neighborhoods and service areas.
💰 Cost-Effective Long-Term Marketing
- Unlike ads that require ongoing budget, a wrap is a one-time investment that lasts for years.
- For businesses with multiple vehicles (vans, trucks, service trucks, utility vehicles) — the ROI compounds.
🔧 Professionalism, Trust & Customer Confidence
- A unified fleet signals reliability and establishes a polished, organized image — essential for industries like electrical, HVAC, fueling, plumbing, construction, and more.
- For customers, seeing a clearly branded van/truck helps confirm who’s at their door — increasing trust and safety perceptions.
🚐 Flexibility: Full Wrap, Partial Wrap, or Decals — What Fits Your Fleet
Depending on your budget, goals, and vehicle type, you have options:
- Partial wrap — covers specific sections (like in IEC’s case), giving a professional look without full coverage.
- Full wrap — maximal coverage, turning the vehicle into a mobile billboard.
- Decals / spot graphics — budget-friendly option for minimal branding or contact info placement.
Each option has merits depending on fleet size, vehicle types (truck, van, utility), and marketing goals.
Why Pro Wraps Is a Smart Choice for Fleet Branding
If you’re ready to invest in fleet branding, choosing the right vendor is critical. Here’s why Pro Wraps stands out (as demonstrated with IEC):
- Full-service solution: design → production → installation, handled in-house for consistency and quality.
- Expertise with different vehicle types — from utility trucks (like IEC’s F-250) to vans, box trucks, and fleets.
- Durable, high-quality wraps that give longevity to your investment — turning work trucks into long-term marketing assets.
- Proven track record: they deliver real results — increased visibility, brand recognition, and a stronger professional image.
If your business depends on field service, delivery, installation or maintenance calls — and you want to turn those trips into marketing opportunities — working with a vendor like Pro Wraps can pay off significantly.
